InfoJam 2024 agenda

Date: September 25, 2024
Location: Infinity Conference Centre, Karađorđeva 2-4, Belgrade 

9.30 – 10.00: Welcome and Registration

Participants arrive and register for the conference at the check-in area.


10.00 – 10.20: Opening Speeches

Oliver McCoy, Chief of Party @ USAID/Sida Media Innovation Activity

Alexander Titolo, Chargé d’affaires of the US Embassy in Belgrade

Anne-Charlotte Malm, Head of Development Cooperation @ Embassy of Sweden, Serbia


10.20 – 11.00: Generations, prompts and us – a year after

Đorđe Krivokapić, Professor @ Faculty of Organizational Sciences

Pavle Zlatić, Senior Lead for Digital Development @ Mediji.Inovacije


11.00 – 11.45: Media and AI in Serbia – current state

Attendees will gain insights into the current state of AI in Serbia’s news industry through three distinct research efforts: an industry-wide stakeholder survey with over 100 participants, in-depth interviews with representatives of local media, and comprehensive cross-sectoral research. These insights will be presented by:

Dragana Milin, Assistant Professor @ University of Novi Sad

Tanja Maksić,  Programme Coordinator @ Balkan Investigative Reporting Network (BIRN) Serbia

Pavle Zlatić, Senior Lead for Digital Development @ Mediji.Inovacije


11.45 – 12.00: Coffee Break


12.00 – 13.00: Keynotes – session 1

Elin Wieslander, AI Editor @ Aftonbladet, Sweden

→ Experimentation and adoption of AI in newsrooms – what, how and why do we do it (and can we do it)

Jody Doherty-Cove, Head of Editorial AI @ Newsquest, UK

→ How small teams and local newsrooms can use AI, a demonstration of simple tools and how to no-code create your own tools


13.00 – 14.00: Lunch Break


14.00 – 15.00: Keynotes – session 2

Goran S. Milovanović, Chief AI Officer @ Smartocto, Netherlands/Serbia

→ Smart analytics, smart insights and how AI is changing the perspective of the newsroom

Mila Bajić, Research Lead @ SHARE Foundation, Serbia

→ On algorithmic content editing, transparency and biases


15.05 – 16.00 – Current state and the future of AI in media in Serbia – publisher lens

Ana Marković, Digital Media Director @ Wireless Media Group

Dragana Žarković Obradović, Country Director @ BIRN Serbia

Jasmina Koprivica, Head Of Digital Media @ Euronews Serbia

Ivan Krstić, Digital Director @ United Media

Moderator: Ana Martinoli, Professor @ University of Arts, Belgrade


16.00 – onward: Farewell drinks and networking

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